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Thread ID: 77815 2007-03-23 20:38:00 Microsoft crashes Sony PS3 launch winmacguy (3367) PC World Chat
Post ID Timestamp Content User
535332 2007-03-23 20:38:00 news.bbc.co.uk winmacguy (3367)
535333 2007-03-23 22:01:00 Hows this for great marketing... :cool:

...all those that turned up for the midnight event also got a free HD TV to go with their new console. ...The London HD TV giveaway is thought to have cost Sony more than £250,000. It also provided free taxis to get people home safely.

Must be one hell of a :rolleyes: profit margin on those PS3's !
Strommer (42)
535334 2007-03-23 22:23:00 Must be one hell of a :rolleyes: profit margin on those PS3's !

Due to the amount of competition in gaming consoles they are all sold at a loss with the company then attempting to make a profit on the games and other add ons that are sold. I think the first Xboxes that were sold cost $199 US which were manufactured in Mexico, I can't remember what they retailed for in the US but I am sure that it was slighly under that price.
That might sound stupid to a lot of people, but the likes of MS and Sony have they eyes set on the potential multi hundred mullion dollar console gaming market so they are willing to "take a hit" in order to win customers.
winmacguy (3367)
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