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Thread ID: 84977 2007-11-25 07:53:00 Comparing Website Traffic daveconz (7468) PC World Chat
Post ID Timestamp Content User
614962 2007-11-25 07:53:00 I'd like to compare the traffic of a certain NZ-run website against the busiest sites in NZ. Unfortunately the site is a .com, hosted in the US, with mostly international traffic so it's not going to show up in any NZ-based stats services.

The site gets just over 15,000 unique visits (60,000 page views) per day.

I've tried everything from gathering press releases from big sites to using guestimators such as alexa.com (yeah I know it's unreliable). The results are, shall we say inconclusive. As far as I can tell 15K visits would put a site in the top 10 or 20 NZ sites. However that seems overly optimistic, and of course most of the stats I've seen are only counting New Zealand-based traffic.

BTW I couldn't afford anything like hitwise even if it did offer the stats I'm after.

Does anyone have any idea where 15K daily visits would sit in the top NZ sites? Or any way I might be able to find out?

Or what about 50K or 100K? I'm guessing only trademe gets more than 100K per day, but even the press releases I've read from them were contradictory. :confused:
daveconz (7468)
614963 2007-11-25 08:56:00 Try Netcraft (http://news.netcraft.com/). Greg (193)
614964 2007-11-25 09:09:00 If you look under advertising on most major sites you can view some propoganda about their traffic.

For example, from stuff.co.nz


With an audience of over 1 million unique browsers every month Stuff is one of the top five websites in New Zealand and is respected as a credible source of news and information - an ideal environment for increasing the awareness of your brand and products.


whats that....35000 hits a day?

Seems low.
Metla (12)
614965 2007-11-28 02:51:00 Thanks for the suggestions. I've been continuing my research and I have to say it's not at all easy. There are so many conflicting stats out there. For example, InternetNZ's annual report has some figures that are seriously at odds with what some websites are reporting. I've tried contacting companies directly but they seem very evasive.

There's still a bit of misinformation and fudging over the hits-vs-visitors (http://www.hits-explained.com/) debate but it's better than it used to be. At least most publicists now admit there is a difference :rolleyes:

Anyway, I'm narrowing down my top 20 list and it does look like 15K visits/day gets you in the top 20 NZ-made websites. I'm all ears if anyone disagrees.
daveconz (7468)
614966 2007-11-28 05:01:00 There's still a bit of misinformation and fudging over the hits-vs-visitors (http://www.hits-explained.com/) debate but it's better than it used to be. At least most publicists now admit there is a difference
There's a major difference. Hits refers to the number of items that is seen by a browser on a site. This includes images and any other elements that a page displays. So one visitor can generate dozens or more hits when he visits a site.
Greg (193)
614967 2007-11-28 09:43:00 It would be very difficult for anybody but the site administrators or a decent-sized ISP to get accurate statistics on this and getting decent statistics from either is unlikely. TGoddard (7263)
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