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| Thread ID: 85169 | 2007-12-02 05:39:00 | How to promote a site? | george12 (7) | PC World Chat |
| Post ID | Timestamp | Content | User | ||
| 617321 | 2007-12-15 06:52:00 | Any ideas on how effective having my car signwritten (rear windscreen) would be? I would consider this but have to weigh up the cost of doing it and removing it in 6 months (going away and selling the car) against the potential sales I might get... |
george12 (7) | ||
| 617322 | 2007-12-15 07:10:00 | Best way to promote a site? Slap it on the back, and call it Sergeant. Good Luck. |
R2x1 (4628) | ||
| 617323 | 2007-12-15 07:15:00 | Any ideas on how effective having my car signwritten (rear windscreen) would be? I would consider this but have to weigh up the cost of doing it and removing it in 6 months (going away and selling the car) against the potential sales I might get... I reckon it's a great idea. As long as it's not too cluttered. The driver following (should) always be looking at your rear! :D I for one always notice them. Depends on cost I guess...... |
allblack (6574) | ||
| 617324 | 2007-12-15 07:22:00 | Any ideas on how effective having my car signwritten (rear windscreen) would be? I would consider this but have to weigh up the cost of doing it and removing it in 6 months (going away and selling the car) against the potential sales I might get... No idea how effective it would be for your business. We used to have a brightly coloured van heavily sign written for a different type of business. It was probably a major factor in keeping the work flowing steadily. You could always ask a sign writer for a quote for some sort of clear material that could temporarily stick to the rear window for later removal and transfer to a different one. |
Mercury (1316) | ||
| 617325 | 2007-12-15 09:18:00 | Any ideas on how effective having my car signwritten (rear windscreen) would be? I would consider this but have to weigh up the cost of doing it and removing it in 6 months (going away and selling the car) against the potential sales I might get... magnetic signs... postal drop. |
plod (107) | ||
| 617326 | 2007-12-15 09:24:00 | I reckon it's a great idea. As long as it's not too cluttered. The driver following (should) always be looking at your rear! :D I for one always notice them. Depends on cost I guess...... I've never once gone to a website from a sign on a car. I always forget about it. I think people do it, so they can claim tax back on their car, or claim the car is a business expense, rather than using it for real advertising. |
robbyp (2751) | ||
| 617327 | 2007-12-15 09:25:00 | magnetic signs... postal drop. Postal drops are ok, but the hit rate is pretty low for the time you spend delivering the letters, if you deliver them yourself. You can also do a PO box drop, but it is quite costly for the printing and delivery cost. It really depends on the product too. Search engine optimisation by a company who specialises in it is quite a good idea. |
robbyp (2751) | ||
| 617328 | 2007-12-15 10:12:00 | I would suggest advertising using offline means and spending the money on things people will want to keep around them. I know for example that many people in my workplace have giveaway stuff around on their desks. Perhaps you could send a surprise branded giveaway item with items you sell on Trademe. Depending on order size a branded pencil, stationery pad, fridge magnet or even a cup might be appropriate. Things like this will initially add to cost but may greatly increase the chance of their next order being directly from your site (repaying the gift price in saved fees). Of course every package sent should also include a letter thanking the customer for their business, listing content and with an attached business card including the web address. |
TGoddard (7263) | ||
| 617329 | 2007-12-15 16:13:00 | I've never once gone to a website from a sign on a car. I always forget about it. I think people do it, so they can claim tax back on their car, or claim the car is a business expense, rather than using it for real advertising. Not sure of the current situation, but the car's value as a tax write-off wasn't dependent on whether or not it had advertising crap plastered all over it. |
allblack (6574) | ||
| 617330 | 2007-12-15 17:45:00 | I would suggest advertising using offline means and spending the money on things people will want to keep around them. I know for example that many people in my workplace have giveaway stuff around on their desks. Perhaps you could send a surprise branded giveaway item with items you sell on Trademe. Depending on order size a branded pencil, stationery pad, fridge magnet or even a cup might be appropriate. Things like this will initially add to cost but may greatly increase the chance of their next order being directly from your site (repaying the gift price in saved fees). Of course every package sent should also include a letter thanking the customer for their business, listing content and with an attached business card including the web address. I like this idea. I always remind people to contact me directly when they next need a computer in the e-mails I send, but that's easily forgotten. Something like a fridge magnet would be ideal. I know if I was a consumer buying a PC I'd keep a fridge magnet telling me where to buy more, especially if I was very pleased with the purchase. Until that starts working, I'll stick with Trade Me. I just get annoyed every time I have to top up my account (which is very often!) and feel like there should be a better way to do things... How good an idea is paid search engine optimization? Worth it? |
george12 (7) | ||
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