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Thread ID: 88054 2008-03-13 19:39:00 Help with Market Research Please Digby (677) PC World Chat
Post ID Timestamp Content User
649123 2008-03-13 19:39:00 Hi Guys

I am going to release a new product on the market shortly and would like to know which of the following Retail Chains you and/or your wife shop at the most when shopping for household / home hardware items
Digby (677)
649124 2008-03-13 20:13:00 Briscoes/Mitre 10 Mega. (for the hardware part)

Never K-Mart (partly cause there isn't one in Nelson, but I don't like them anyway) or the Warehouse. I try to never buy from them.
wratterus (105)
649125 2008-03-13 20:15:00 Since I have no way other than bus to get to any of them. None of them.

And I probably wouldnt even know where they are anyway. (Besides Farmers, and The Warehouse).
Speedy Gonzales (78)
649126 2008-03-13 20:18:00 No preference - we go to whatever has the right product at the right price, with the caveat that we're not going to burn up $5 in gas to save $4 off the price tag ... Biggles (121)
649127 2008-03-13 20:56:00 There is no Bunnings or Kmart down here.

As for the rest it all depends what I want to buy.
Not Briscoes because they are usually more expensive.

Farmers for clothes usually.

Mitre10 or Warehouse for gardening stuff.

Don't buy much else new.
pctek (84)
649128 2008-03-13 20:57:00 Mitre10, Briscoes, Farmers, Warehouse - it just depends what I want and the quality I'm looking for.

sarel
sarel (2490)
649129 2008-03-13 21:11:00 Hi Guys

I am going to release a new product on the market shortly and would like to know which of the following Retail Chains you and/or your wife shop at the most when shopping for household / home hardware items

Have you done market research on the product itself, apart from family and friends ? Can you supply the numbers that the stores might need ? Have you searched for similar product around the world. and many other things to consider.
wmoore (6009)
649130 2008-03-13 22:28:00 For a hardware-related product, in order of preference: Mitre10 (Mega), Bunnings, Placemakers.

I avoid Kmart and Farmers like the plague, and only very rarely visit The Warehouse, on the basis that I prefer to spend a little more and be assured of the quality. Don't care about the TWL returns policy -if I have to go back because the goods are faulty, you've lost me as a customer.

I take it your patent has come through and you're preparing for manufacturing?
johcar (6283)
649131 2008-03-13 22:33:00 I had an interesting discussion at an A&P show with the makers of a product that was being praised on Chat a while back. Bunnings were selling their product at $29 while they were asking $40 plus postage if applicable. The catch-22 for them was that they need the volume sales but the only promotion of the product was funded by their own sales. PaulD (232)
649132 2008-03-13 23:04:00 I take it your patent has come through and you're preparing for manufacturing?

We have applied for a Provisional Patent in NZ and this takes a year from filing date January 2008.

We are getting our tool (mould) designed right now and it will take 2 months to make it.

Regards

Digby
Digby (677)
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