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Thread ID: 108052 2010-03-12 03:36:00 In Pharmacology KarameaDave (15222) PC World Chat
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866293 2010-03-12 03:36:00 In Pharmacology


In Pharmacology, all drugs have two names, a trade name and generic name . For example, the trade name of Panadol also has a generic name of Paracetamol . Amoxil is also call Amoxicillin and Nurofen is also called Ibuprofen .

The FDA has been looking for a generic name for Viagra . After careful consideration by a team of government experts, it recently announced that it has settled on the generic name of Mycoxafloppin . Also considered were Mycoxafailin, Mydixadrupin, Mydixarizin, Dixafix, and of course, Ibepokin .

Pfizer Corp . . announced today that Viagra will soon be available in liquid form, and will be marketed by Pepsi Cola as a power beverage suitable for use as a mixer . It will now be possible for a man to literally pour himself a stiff one . Obviously we can no longer call this a soft drink, and it gives new meaning to the names of 'cocktails', 'highballs' and just a good old-fashioned 'stiff drink' . Pepsi will market the new concoction by the name of: MOUNT & DO .

Thought for the day: There is more money being spent on breast implants and Viagra today than on Alzheimer's research . This means that by 2040, there should be a large elderly population with perky Boobs and huge erections and absolutely no recollection of what to do with them .
KarameaDave (15222)
866294 2010-03-12 04:05:00 :lol: prefect (6291)
866295 2010-03-12 07:39:00 Sildenafil Citrate is the actual generic name in case anyone is keen to know :p Renmoo (66)
866296 2010-03-12 23:35:00 Until they shortened it's name, dichlorodiphenyltrichloroethane was a very poor seller.

People couldn't pronounce it so they couldn't ask for it.
The labels were so big, the minimum pack was a 200 litre drum.
It proved impossible to fit it into a singing commercial.
Newspaper advertisements were too big to be cost effective - they were double page and expensive, but what was worse, readers frequently fell asleep reading the title.

HOWEVER - when they shortened it's name to DDT, sales boomed and bugs (plus birds and later, people) started dying all over the place. Rachel Carson wrote "Silent Spring" and made a killing about the killing, then ecology got a start as a popular cult and away we went.

See what marketing can do given a catchy short name? (Like Vista, although that introduces and fosters bugs instead of killing them.)
R2x1 (4628)
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