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| Thread ID: 118770 | 2011-06-20 03:31:00 | Need help with my studies | rolex8848 (16435) | PC World Chat |
| Post ID | Timestamp | Content | User | ||
| 1210754 | 2011-06-20 07:18:00 | This survey is pointless. If this is the quality of work you get from a marketing degree then why would you bother. |
DeSade (984) | ||
| 1210755 | 2011-06-20 07:23:00 | I must say that survey did have a great deal of redundant questions... | Cato (6936) | ||
| 1210756 | 2011-06-20 07:24:00 | I think the "marketing" questions in this survey are seeking an emotional response rather than a logical one . Unfortunately for Alexandra, the audience here is probably a little more discerning . . . A different market segment, for which there are different buttons to push . Literally, "buttons" since we're mostly gadget geeks! :D |
johcar (6283) | ||
| 1210757 | 2011-06-20 07:42:00 | To be honest I never actually took the survey properly... I quit after it started asking me if some weird and highly under-described camcorder gave me the impression of warmth and wholesome femininity or not. If anything the advertisement probably made me frustrated and slightly angry that there was practically no information, which makes it fairly useless to me - I agree with pctek, specifications, facts and my own research is what I care about. Sparse, boring and (almost) without colour is about all I can think of to describe it. It reminds me of something cobbled together by a 10 year old Asian kid in MSPaint who's parents flog off dodgy electronics through eBay and told him to make the ad or he'd get no rice for tea. Although the ones on eBay usually have more colour and the 'Chinglish' is often amusing. Note I am not trying to be rude or put down the advertisement\survey in any way, just giving a straight-up response as I see it. |
Agent_24 (57) | ||
| 1210758 | 2011-06-20 08:27:00 | Done. Agree with johcar, based on what you perceive, or feel, rather than what you know or should know about the product. I have done dozens of these same surveys for NZ Valued Opinions, often for pre-launch consumer products for NZ. Did seem strange at first, without any spec/tech/history/review info, with what pf1 members here might expect. When I worked for corporate marketing as a lab spec tester, many marketers knew nothing (or even seem to not care) about product specs (research Techs/QA/QC reps took care of that), but as long as certain products somehow universally connects to clients/consumers, and has an emotional feel or response. Sometimes Plain becomes Premium, often through simple but effective re-branding, to try enhance consumer benefits/feelings. This emotional thing might also apply to websites. (searchengineland.com) |
kahawai chaser (3545) | ||
| 1210759 | 2011-06-21 11:54:00 | Yeah, I'm confused why we're meant to apply human emotions to an object, or a manufacturer. However, perhaps the goal is to see how our responses differ between high tech and low tech items with no valuable info about any of the products, and as such, posting the poll here is either a deliberate move, or a silly mistake, with us almost all being very spec conscious. There's lots of ways a tech device can fail to live up to expectations. There's not many ways a wax can fail... unless it runs or stinks! |
Paul.Cov (425) | ||
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