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| Thread ID: 45321 | 2004-05-18 10:47:00 | IDG site survey | Vince (406) | Press F1 |
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| 237540 | 2004-05-18 23:47:00 | > Actually Bruce - to be totally correct - the cookie > is not necessary for the measurement of page traffic > ... that happens anyway. > > But what it does do is allow RedSheriff to measure > things like "how many people who go to PC World > online also go to Xtra's technology section?" ... > which is useful information to publishers. It also > allows the RedSheriff traffic-measurement system to > determine things like "frequency" of visits. > > For example, if the RedSheriff cookie is on your > system, and you visit PressF1 twice in one week, > RedSheriff can determine that it is one person > visiting twice rather than two different people each > visiting once. > > However even without the cookie the page will be > counted as "visited" by RedSheriff because there is > code in every page to record this. > > I hope this discussion goes some way towards > dispelling the FUD around about cookies. I also > wonder what some of the people who spend all their > time deleting cookies furiously are actually worried > about anyway. Do they imagine that there's some CCA > (Central Cookie Agency) monitoring their every move > on the internet?? :-) And if so, what is it that > they're doing on the internet that they wouldn't want > anybody else to know about? Reading poetry perhaps? > <grin> > > Mark Evans > CTO & Online Business Manager > IDG Communications Good explanation Mark. If people expect a free computer forum than they have to expect that the owners of the forum (IDG) have every right to use Red Sheriff to measure how many people use their site(s) This also enables them, I presume, to set the advertising rates for all advertising. I think there is far too much paranoia about cookies. Baldy:-) |
Baldy (26) | ||
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